As a course provider or coach, you have the unique opportunity to make a real impact in people's lives by sharing your knowledge and expertise. But in order to do that, you need to have a solid plan in place for growing your business. In this guide, we will be...
With the influx of course creators and coaches all trying to sell their courses, it's never been more important to have a clear brand voice that sets you apart from the crowd. If you're struggling to get yourself seen and heard - it might be time for a brand voice...
The Importance of a Personal Brand for Course Creators and Coaches As a course creator or coach, it's essential to have a personal brand that establishes your expertise and helps you sell more courses. A personal brand is not just a logo or a website, it's a...
How knowing your Ideal Customer Profile can boost Sales Page Conversions If you're finding that your sales pages just aren't converting to actual signups for your courses - your sales page might be the problem. There's lots of factors that go into what makes a...
Are these storytelling mistakes letting your education brand down? Marketers have used story to sell for centuries – from miracle cleaners that will make your house spotless to hair-regrowth formulas that make you irresistible - the ability to see yourself in the...
So, why is storytelling so powerful for marketing education brands? Education is a competitive marketplace. With so many options for face-to-face and online courses - how do your customers choose? Traditionally, people would study at the closest institute or the...
I’m Tanya Abdul Jalil – Brand Voice Coach and Brand Strategist. This blog has a bit of everything – from fresh advice on creating your personal brand for Course Creators to a virtual old filing cabinet of bits I can’t bear to throw away. Have a dig around – explore some of the blogs and let me know what you think!
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