In part one of my ultimate guide, I outlined several of the marketing costs for a start-up business. These included a business plan, a marketing plan, branding and tone of voice, and website development. In this second part, I’ll outline further costs...
The ultimate guide to start-up marketing costs So, you’re thinking of going out on your own with an education-based business? You’ve got the skills, the experience and the enthusiasm. And you live for making people’s lives better through education. You can totally...
And still get time to put the washing out. In late 2017, I started working from home full time. For anyone who has made the journey from commute/office days/lunch breaks to working for yourself, you’ll know the struggle to actually get anything done. ...
Content Planning to end blank pages and get your audience engaged. It seems like we’re always on the countdown – almost Christmas, starting school, Easter, tax time… And while that’s great, because we can measure our successes, and drive our goals forwards, it is...
In the latest of the 10 ideas series, I'm exploring 10 things a directory based business needs to be successful. If you've been around some of the business groups on Facebook recently, you've no doubt come across someone with a directory site (even if they don't...
Every new thing begins with just a spark of an idea...I recently saw a TEDx talk, and the speaker mentioned an idea that really struck me. If you want to be known for your unique ideas and insights, you need to exercise your 'ideas muscle'. One of the ways they...