The Power of Personal Brand Storytelling Why Storytelling Matters Storytelling, a timeless human tradition, carries immense power. As a coach or course creator, weaving your personal brand into a compelling narrative can create transformative changes in your clients....
Business
How to Make Sales Without Selling Your Soul
by Tanya | Business, Business Tips, storytelling
The History of the Phrase "Don't Sell Your Soul" The phrase "make sales without selling your soul" is often used my marketers to try and get people over the mindset that they must be pushy and overshare and do anything to make a sale at the expense of their integrity...
Do you need to niche?
by Tanya | Brand Voice, Business, Business Questions, Business Tips, Marketing
10 Places to Get Ideas for Your Business Niche Finding the perfect niche can be challenging, but it doesn't have to be! The key to finding the perfect business niche is to find something that you're passionate about and that your audience is interested in. You should...
Grow Your Course and Training Business in 2023
by Tanya | Business, Business Tips, Marketing
As a course provider or coach, you have the unique opportunity to make a real impact in people's lives by sharing your knowledge and expertise. But in order to do that, you need to have a solid plan in place for growing your business. In this guide, we will be...
Are you ready to rebrand?
by Tanya | Brand Voice, Business, Marketing
With the influx of course creators and coaches all trying to sell their courses, it's never been more important to have a clear brand voice that sets you apart from the crowd. If you're struggling to get yourself seen and heard - it might be time for a brand voice...
How much does it cost to start a business? Part 2
by Tanya | Business, Business Tips, Marketing
In part one of my ultimate guide, I outlined several of the marketing costs for a start-up business. These included a business plan, a marketing plan, branding and tone of voice, and website development. In this second part, I’ll outline further costs...
Welcome to the blog!
I’m Tanya Abdul Jalil – Brand Voice Coach and Brand Strategist. This blog has a bit of everything – from fresh advice on creating your personal brand for Course Creators to a virtual old filing cabinet of bits I can’t bear to throw away. Have a dig around – explore some of the blogs and let me know what you think!
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